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The Art of Social Media, a book in review
Social media, is it really an art ? Whatever the right answer – if any – may be, Guy Kawasaki and Peg Fitzpatrick are saying yes to it with their upcoming book, “The Art of Social Media”. With the book due to be available in just a few hours (on the 4th of December), what…
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Avoid burning your startup over marketing
Starting up is an adventure. Even if startups have become fashionable, they do remain actual companies. With the same basic principles governing them. Build, sale, make enough money to stay afloat and, hopefully, thrive. Yet, statistics still tell that half of the newborn companies will not make it past a few years. Even the recent…
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Losing millions … of time
Time is the new currency. Or so they say. Time has indeed become so important in our society and everybody seems to be lacking it. However, have things really changed that dramatically over the years that time is so scarce nowadays ? I wonder … . Why do people complain so much about missing…
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The era of the typewriter and the future of writing
We live in a new era. A modern era of technology, connected tools – the Internet of Things – phones smarter than their users and definitely a time of numerous and fast changes. Still, having a quick look through the window of my Mac, the world seems to be going backwards on some specific matters.…
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This Is Sam's Town 